The Sales Summary by Store Report offers a robust analysis of sales and financial data across various retail locations, empowering you to evaluate and compare the performance of different stores within your organization. Here's a detailed breakdown of this comprehensive report:
Store Name: Lists the names of different retail stores under comparison.
Gross Sales $: Showcases the total revenue generated by each store, offering a clear picture of their sales performance.
Discounts: This metric reveals the value of discounts applied to sales in each store.
Returns: This figure represents the value of returned products within each store, enabling you to assess product satisfaction and return rates.
Net Sales: Reflects the actual income generated, accounting for discounts and returns subtracted from Gross Sales.
CoGS (Cost of Goods Sold): This component represents the cost associated with purchasing the products sold, offering insights into the expenses incurred.
Gross Profit $: Calculated by subtracting CoGS from Net Sales, it indicates the profit retained after covering product costs.
Gross Margin %: Shows the percentage of Gross Profit concerning Net Sales, indicating the profitability of each store.
Returns % Sales: The percentage of Returns concerning Gross Sales, helping assess the rate of product returns.
Net Sales - MJ: Reveals Net Sales specifically related to marijuana products, allowing for a focused analysis of this category.
Net Sales - NonMJ: Represents Net Sales for non-marijuana products.
# Orders: This count displays the total number of orders placed in each store, helping assess order volume and trends.
# Items: Indicates the total number of items sold.
Avg Order $: Reflects the average order value per customer.
Avg # Orders per Customer: This shows the average number of orders made by each customer.
# Customers: Represents the total number of customers.
# New Customers: Indicates the number of new customers during the reporting period.
% New Customers: The percentage of new customers concerning the total customer base.