The Brands Report offers an in-depth analysis of various brands' performance within your retail environment. This insightful report comprises critical metrics for each brand, providing valuable insights into their sales, profitability, and market presence. Below, we will explore the individual components of this report to help you better understand its significance and utility.

This section displays the brand names affiliated with the selected license(s). It offers a clear overview of the brands covered within the report.

This metric indicates the total number of items or products offered by each brand. It provides a snapshot of the brand's product range and diversity.

The 'Items/Order' value represents the average number of items purchased per order for each brand. It offers a perspective on customer purchasing behavior specific to each brand.

This section reveals the percentage of a customer's purchase basket that consists of products from a specific brand. It highlights the brand's appeal within a customer's overall shopping experience.

'Order Size $' presents the average order size in dollars for the brand. It showcases the financial scope of customer transactions involving products from this brand.

This metric denotes the average profit generated per item sold by the brand. It provides insights into the brand's profitability on a per-item basis.

'Item Margin' reveals the profit margin for individual items, expressed as a percentage. This metric is essential for assessing the profitability of the brand's products.

The 'Cost' section illustrates the total cost associated with the brand. It outlines the expenditure incurred by the retailer in managing products from this brand.

'Returns %' indicates the percentage of items from this brand that were returned. It provides insight into customer satisfaction and product quality for the brand.

This section details the average discount offered on products from this brand. It highlights the brand's pricing strategy and its impact on customer behavior.

'Net Sales' represents the revenue generated by the brand after accounting for returns and discounts. It reflects the brand's actual financial performance.

'% of Orders' highlights what percentage of total orders are attributed to this brand. It underlines the brand's influence on overall order volume.

The Brands Report is a powerful tool for evaluating the performance and impact of various cannabis brands in a retail setting. It provides invaluable information for assessing sales, profitability, customer preferences, and market reach. Retailers can leverage the insights from this report to make informed decisions, optimize their product offerings, and enhance the customer shopping experience. Understanding these critical metrics is essential for staying competitive in the dynamic cannabis market.